Have you ever wished you could look over the shoulder of a mortgage top producer and observe their day-to-day habits and activities.

You probably even have a top producer in mind...don’t you?

They consistently originate mortgages, month in and month out. They’re making good money. They seem somewhat unaffected by market conditions and fluctuations. They’re super organized and use systems that work quite effectively. They make the whole process of generating their mortgage business look sooooo simple and sooooo easy!

Fortunately, because of this newsletter, I’ve had the pleasure of working and communicating with some of the very best Mortgage Professionals in the country. I can tell you what I’ve found.

When was the last time you actually received an inquiry requesting your “free mortgage consultation?” Or, maybe you were using the expanded version of that same offer: “Call me today for a free no-obligation mortgage consultation.”

If you have been in a Wal-Mart in your city or town, you probably have noticed that located inside the store, close to the front of the store and checkout lanes, is a McDonalds.

Why do they do this? For the “Free Traffic,” they receive. They actually take advantage of the traffic Wal-Mart is already getting, and make a nice living doing it. What does this have to do with you and your Mortgage Business? This article explains all...

By fully understanding and implementing the ”rule of three” into your Mortgage Business, you can significantly improve your mortgage marketing results and fill your pipeline.

Success is a combination of factors that when put together in the right sequence creates a force you never thought possible. And amazingly, it's not the same for everyone. It is different things for different people.

Having said that, there is one common thread that acts as the single most important ingredient to your success...without it you'll never ever succeed.

You’ve probably heard the phrase “thinking outside the box” many times before. In fact I’ve often referred to the concept myself. It’s really an important aspect of marketing and when you become really good at this type of thinking, it can improve your mortgage business by simply making it easier to fill your mortgage pipeline.

Exactly what is “thinking outside the box?” I’m not sure there’s an official definition for the saying. However, it’s easy to recognize those that are doing the opposite and thinking inside the box.

The following seven (7) tips apply to every Mortgage Business and are based on real life business experiences and their successful results. The key is finding ways to make these ideas work in your own business. This article explains  all...

If you’ve been in the Mortgage Business for any length of time you know that being seen as an expert in your field always helps. Each of us would call the insurance guy if we needed car insurance...or, the electrician if we needed some rewiring in the garage. We always seek help and advice from those that are knowledgeable, credible, and reputable in their field.

Last week, I was checking my email and I noticed a message from a “Sheldon Uthman.” The subject line of the email simply said “A message from Sheldon Uthman.”

Although I can’t promise you a complete meal in just 30 minutes as does Rachael Ray on the Food TV Network...I can provide you a solution that can help with your mortgage marketing program and your loan originations. Especially, if you can’t find enough time to really do your marketing.

We have all seen it...every now and then someone gets really lucky. It could be someone just like you or I that come up with a truly great idea and before you know it; they’re rolling in tons of money. And yes...people do win lotteries, don’t they?

As you probably know...”The Law of Reciprocity” states that when you give something of value away for free generating goodwill) the recipient is often times grateful and feels obligated enough to give back something in return. This article explains all...

Unless you’ve been living in a cave or under a rock the last few years, you’ve seen first hand how Tiger Woods has become one of the most dominate forces in men’s golf. You’re probably asking...What’s the mortgage lesson you talked about? OK...Here we go! Read the entire article...

They say that a dog is man's best friend. Why? Because dogs have this uncanny ability to love and support their masters at all times, even under the worst of circumstances. It doesn't really matter if it's a good day or a bad day...dogs will still be there. Dogs will bond with their owners and stand by them through thick and thin.

If you could start your mortgage career over...knowing what you know today...would you do anything different this time around?

Interesting question isn't it? Obviously, you can't turn back the clock, but you can move forward with what you've learned plus the following advice touted by other mortgage professionals.

Some years back, these lessons were originally published by Duncan Carver, a well known Internet expert and marketer. They are a great reminder of why we have chosen the Mortgage Business as our career.